5 thoughts on “How about elevator ads?”

  1. First conclusion: The elevator advertising industry is a resource -intensive high -invested industry. Until now, elevator advertising has a history of more than ten years. They are very popular in first -tier cities, and there are advertisements in almost all elevators in the community. The market value of the leading enterprises in the Bidai Media Industry reached 83 billion, which has occupied most of the resources. There are not so many opportunities in big cities. What about a small city? I take Henan and Hubei as an example. There are 17 prefecture -level cities in Henan. At present, focuses and new trends are settled in Zhengzhou and Nanyang. There are 12 prefecture -level cities in Hubei. At present, the focus and new trends are settled in Wuhan, Yichang and Xiangyang. And FOCUS FASHION settled in several cities in China, but they are not small cities. It usually means that market education has reached a certain degree, and the new trend will follow closely, and go to that city to fight for resources. If it is a small city, we are used to outdoor advertisements through brutal walls, leaflets, and advertising on the tricycle. The new situation of elevator advertising needs to be a strong education market. If the scale is not available, there is no stable order, which directly leads to a high vacancy rate. Small cities do have elevator advertising companies, but the scale is not large. The rent of the advertising level has already paid, and the pressure on funds will be very high. The elevator industry is a resource -intensive and high -investment industry. So, at present, even most prefecture -level cities do not play elevator advertisements. So how do you go to the vice -prefecture -level cities and county -level cities to educate the market by themselves? In short, the prospects are now in the elevator advertising market. The market is a leading enterprise, and companies with sufficient capital strength to do it. Only when the market is more mature can small companies have the opportunity.
    If the discipline is a media discipline, it is not recommended to enter. Now the elevator advertisement is hot, and resources have been seized by large platforms such as Hawkeye. If you want to advertise, it is recommended to consult a larger platform. General services and prices have advantages.
    The Xinchao Media Group is a “traditional media Internetization” technology media innovation enterprise. As of November 2018, it has covered 100 cities across the country and nearly 700,000 elevators. It covers 200 million community groups per day and has become a common choice for 12,000 customers. Xinchao Media was co -founded by Zhang Shengdong, the founder of the two -year -old media, and the founder of the two, three, and five networks, and the founders of the DSP platform. At present, the round F financing has ended, and the investors include: Pang Shengdong, Gu Jiajia's Chairman Gu, Wang Yue, Kaiying Network founder, Chen, and Kuai's founder Zhang, Op Lighting (603515), Red Star Macalline (601828,, 601828,, 601828, 10528.HK), Fancheng Asset Management, Source Capital, Yuan Jing Capital and Hangzhou Jindou. On November 14, 2018, Baidu announced a strategic investment trendy media. Xinchao Media is already an Internet unicorn company in the new economy.

  2. First conclusion: The elevator advertising industry is a resource -intensive, high -investment industry. Since its development, elevator advertising has been more than ten years old.

  3. The group of elevator advertisements is general. If it is just a need for products and services, it has a certain effect; if it is not just needed products and services, the effect of elevator advertising will be weaker. Of course, this effect is getting weaker over time, because more and more advertising channels will naturally divert people's attention.

  4. It can be said that many elevators should not allow you to advertise on the elevator. So if you want to run this, I think you still need to consider it carefully. After all, if you advertise in the elevator, many properties will not be allowed.

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